A vast amount of information and data across various channels and devices compete for the customer’s attention, brand loyalty is decreasing, and competitors or substitute products are just a click away. All of this requires a variety of advanced methods and technologies to expose, stand out, market, and sell products and services. The marketing challenge is to create an enriching and continuous experience across all customer touchpoints, one that drives action and improves conversion efficiency. Today’s marketers have more tools and ways to ease their work but also face more challenges than ever before.
Signature-IT provides comprehensive and effective exposure and conversion solutions.
<p”>We specialize in digital marketing for B2B companies and e-commerce in both the Israeli and international markets. Among our clients are large organizations and leading brands in the Israeli economy. Our services include search engine optimization (SEO), search engine marketing (SEM), content management and distribution, social media channel management, and orchestrating the entire digital marketing activity using Marketing Automation from SALESmanago.
Content and Social Media Management, Promotion, and Marketing
- Research, development, and content writing for websites and social media
- Content development optimized for search engines
- Marketing writing for newsletters, blogs, and articles
- Social media channel management – Facebook, YouTube, Instagram, Twitter
- On-Site optimization of the website for search engines
- Improving conversion rates through complex statistical analysis
- Organic SEO through links, redirects, blogs, and satellite sites
- Search engine marketing (SEM) and social media marketing
Marketing Activity Orchestration and Management – Marketing Automation
- Implementation of SALESmanago Marketing Automation
- Segmentation and automatic actions creation
- Automation for mobile app marketing
- Prediction engine for product recommendations
- Dynamic content adaptation and full control over the website
- Content optimization on the website
- Automated sales chat
- Precise visitor tracking on the website
- Control over all marketing channels
Marketing Automation
Marketing Automation is a collection of methodologies and technologies that allow efficient, personalized, and automatic management of marketing and sales operations for many clients. These solutions enable exposing the client to more relevant information at every touchpoint to improve conversion rates to purchases. Signature-IT markets and implements marketing and sales automation solutions from SALESmanago.
Defining target audiences based on order history and user activity analysis
Managing marketing campaigns to create opportunities for customer acquisition and engagement through various channels
Control all marketing channels including email, chat, websites, social media, mobile apps, ad networks, and real-time bidding systems